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Welcome to Pauls Cycles

Words by Pauls Cycles

on 18/05/2018 09:08:40

At Pauls Cycles we’re all about great value and helping you to Ride More, that’s why we specialise in selling end of season stock at up to 50% off. From heavy hitting Full Suspension Enduro Bikes to KOM chasing Road Bikes and Balance Bikes to freedom inspiring e-Bikes, we love all things bike and are passionate about helping you find the perfect bike.


From the back of a garage in the summer of 1981, Pauls has grown to be one the UK’s largest independent bicycle shops, stocking all your favourite brands such as Cannondale, Cube, Giant, Liv, Marin and now the burly British brand Whyte. Our large showroom based in the heart of Norfolk is full to the brim of all our best and latest offers covering a range of sizes so you can come in and find the bike that’s right for you, as well as a range of spares and accessories from all of our brands including Fabric and Lezyne. Visit us to chat about all things bike and view what we have on display, or book specific models out in advance so you can find just what’s right for you and have a ride around the car park (just as long as our lovely British weather isn’t playing up!) You can also order bikes to Click & Collect for free if you’d rather pick up your new bike in person. 


We’re all about great value and helping you to Ride More, that’s why we specialise in selling end of season stock at heavily discounted prices. Whilst it might not be the latest colour, but at 50% off do you really mind? Rest assured all of our bikes are kept sealed in boxes until they’re ordered and built in our Workshop.

It doesn’t matter what you ride, how you ride it or when you last dragged it out of the garage our fully equipped Workshop is here to get you back up and riding. We offer Bronze, Silver and Gold service packs and all kinds of repairs at competitive rates, along with more advanced services including brake bleeding and Di2 troubleshooting. We also build bikes, wheels and can help you out with suspension servicing. There’s no need to book in, just drop your bike in when you can spare it for a few days.

If you love cycling and want a shop that’s packed to the rafters with bikes and has a team of knowledgeable, friendly staff then you’ve found your ideal local bike shop.